The Benefits of Using QR Codes on Race Bibs for Participants and Organisers

In today’s fast-paced, tech-driven world, athletes expect results fast—and organisers want smoother workflows and better engagement. One of the simplest, smartest tools making a big difference in athletics events today is the humble QR code, printed directly onto race bib numbers.

At Athion, we’ve helped modernise event day operations by introducing QR-coded race bibs—and the results speak for themselves. Here’s why they’re a game-changer for both participants and organisers.

For Participants: Instant, Effortless Access

Instant Results at Their Fingertips

Gone are the days of waiting for a results board or manually checking a website. Athletes simply scan the QR code on their bib and get:

• Their official time and placement

• Heat or race details

• Live or updated leaderboards

• Personalised data for their specific event

Whether they’re checking from the track, the stands, or at home—it's one tap away.

No More Confusion or Waiting Around

Participants no longer need to ask volunteers, “When will results be up?” or “Where can I check my heat?” With the code on their chest, all the answers are already there. It enhances the athlete experience by providing clarity, convenience, and control.

One Link, Many Uses

Depending on the event, the QR code can also direct participants to:

• The event website or hub

• Merchandise or photo galleries

• Post-race feedback forms

• Upcoming race sign-ups or club pages

It’s a smart way to keep athletes engaged with your event beyond the finish line.

 For Organisers: Smoother Operations, Stronger Branding

Faster, Easier Communication

When hundreds (or thousands) of participants are trying to find results, heat times, or updates, the pressure is on. A QR-coded bib eliminates most of that traffic by giving everyone the info they need—without asking staff or checking multiple websites.

It also reduces:

• In-person inquiries

• Congested result areas

• Printing and signage needs

Better Branding & Professionalism

Adding a QR code to bibs makes your event look modern and organised. It reflects positively on your brand and shows you’re thinking about the athlete’s entire journey—not just the race.

Bonus: the QR code can be customised to include your event logo or sponsor branding for extra impact.

Seamless Integration with Timing Systems

QR codes can be linked to race management software and timing systems, making it easier to:

• Match bib numbers with results

• Track participant engagement

• Sync with photo timing or FinishLynx integrations

It’s a clean bridge between the physical race and the digital record.

Final Thoughts

QR-coded race bibs might seem like a small change—but they have a huge impact on how smoothly your event runs. They empower athletes, reduce confusion, and streamline event-day logistics while giving your brand a tech-forward edge.

Whether you’re organising a local club meet or a regional championship, adding QR codes to your bibs is one of the smartest upgrades you can make.

Want help designing or printing QR-coded bibs for your next event?
Get in touch with us at Athion—we’ll help you get it done right.